Introduction

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Key Questions
Introduction

Key Questions

Introduction
Your Business
Your Competition
Your Target Customers

Take our ad effectiveness course. Learn what you need to know to get a great response the first time you run. Just $59
•	Get more readers seeing your ad
•	Get more readers reading your ad
•	Get more readers responding

It's often tempting to begin designing your ad before first creating a strategy, but it's vital to strategize first. This step can make the difference in creating an ad that is successful.

When we create ad strategies for advertisers during our sessions, there are certain pieces of information we need to base them on. If you don't have a lot of time, here are the key pieces of information we look at first.

Often, it doesn't take a whole lot of time to get this information together. It'll come in handy when you sit down to develop your ad strategy, and later when designing your ad.

Next: Your business

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